The Pink Ribbon Pin was inspired by Evelyn H. Lauder, who founded the Breast Cancer Research Foundation® in 1993 and is dedicated to advancing the world’s most promising research to eradicate breast cancer. A touch of blue in the design represents the men who are also touched by the disease. For men, the lifetime risk of getting breast cancer is about 1 in 833. *(ACS, 2019)
BCRF Donation: In support of The Estée Lauder Companies’ Breast Cancer Campaign, Estée Lauder will donate 20% of the suggested retail price of this product with a maximum donation of $15,000 to the Breast Cancer Research Foundation® (BCRF) from 9/1/19 – 6/30/20.
Available at select Estée Lauder counters nationwide, in Puerto Rico and Esteelauder.com from 9/1/19 – 6/30/20 while supplies last.
ABOUT THE ESTÉE LAUDER COMPANIES’ BREAST CANCER CAMPAIGN
The Estée Lauder Companies’ Breast Cancer Campaign (formerly known as The Breast Cancer Awareness Campaign) unites and inspires people around the world in The Campaign’s mission to create a breast cancer-free world. Founded in 1992 by the late Evelyn H. Lauder, with the launch of the iconic Pink Ribbon, The Breast Cancer Campaign is The Estée Lauder Companies’ largest corporate philanthropic initiative and is active worldwide. The Breast Cancer Campaign has raised more than $79 million to support global research, education and medical services, with more than $65 million funding 260 Breast Cancer Research Foundation® (BCRF) medical research grants worldwide. For more information on The Breast Cancer Campaign, visit ELCompanies.com/BreastCancerCampaign or follow @esteelaudercompanies on Facebook, Instagram, LinkedIn, YouTube and on Twitter @esteelauderco. Join the conversation with #TimetoEndBreastCancer.